Case Study: How I Used Twitter to Generate 35,967 Extra Hits to my Site in Just 14 Days

April 5, 2009 - Written by Gyutae Park  

twitter case studyEven with Twitter’s immense popularity and quickly growing user base, there are still quite a few naysayers and skeptics of the social networking site. For example, I still hear that “it’s a waste of time with nothing but useless chatter.” Blah blah blah. Sure Twitter can be a big time sink with little income and traffic potential, but that’s only if you let it be or you don’t know how to utilize it efficiently.

Today, I’m going to show you a case study from my own personal experiences of how I leveraged Twitter to send boatloads of viral traffic to my site – 35,967 pageviews in 2 weeks to be exact. I’ll include real evidence straight from my analytics that clearly displays the undeniable truth. That ought to silence the critics.

Twitter is a serious social media tool that should be on the same level as giants like Digg, Delicious, and Reddit (if not higher). If you’re not using it as a part of your social campaigns, you’re missing out on a ton of traffic.

Now here’s what I did…

Content development strategy – what to write about?

When news broke out that Twitter implemented a search feature, there was much controversy on the role it would play in the search industry. Would Twitter be a Google killer? A supplement? A fad? There was heated debate on both sides of the argument and that’s when I knew I had a great post idea on my hands. The news was still fresh so I was able to capitalize on the controversy and add fuel to the fire. My article was born: 6 Reasons Why Twitter is the Future of Search – Google Beware. What better way to go viral on Twitter than to stir up controversy about Twitter itself?

Seeding the articles, getting initial exposure

Ok, so I had my Twitter piece ready to go and I knew it had the potential to do well on the social networks. The problem was that I couldn’t just let it sit and expect people to pick it up and share it. I had to be proactive and tell them about it. So what did I do? I talked to a bunch of friends online and asked them to share it on Twitter (via re-tweet) and promoted it on social networks like Digg, Reddit, and Sphinn. Ah, more eyeballs… on the right track.

A crucial step that paid huge dividends for me in this effort was the implementation of the Tweet This WordPress plugin. Basically what it does is automatically append a re-tweet Twitter link at the end of all posts (complete with a shortened URL). The results were very surprising and readers used the link a lot more than I thought they would. I recommend everyone install the plugin and test it out. You can see an example at the end of this post (completely automated).

Mild success and followup

After my initial promotion, the article saw pretty good success. It reached hot status on Sphinn and received a good amount of traffic in just a couple days through sharing on social networking sites. I decided to write a followup article, Twitter SEO – How to Optimize Your Website For Twitter Search, which saw even better results and traffic using the same strategy.

After a week, both of my Twitter articles slowed down quite a bit in terms of traffic and re-tweets. I thought that that was the end of the run, and to be honest with you I would have been perfectly fine with the results. I definitely didn’t expect what was to come…

Viral traffic explosion

Now for the fun part – which will show you the explosive nature of Twitter. About 10 days after publishing my 6 Reasons Why Twitter is the Future of Search post, Michael Arrington of TechCrunch (335,604 followers) tweeted out the link and that opened up the floodgates. Pete Cashmore of Mashable (368,239 followers) did the same and the link was then re-tweeted over 700 times more by people who found the article interesting.

The article was featured on the front page of Twitturly as one of the most re-tweeted links and was placed on the popular pages of both Delicious and popurls. Not only that but the success on Twitter led to the link also being shared on many other social sites like Facebook, LinkedIn, Friendfeed, and more.

That day the article received 9,946 pageviews and 6,179 the next. In fact, all of the simultaneous database requests crashed my server several times during the spike (teaches me to leave my cache plugin activated). What a rush. The awesome thing about it is that I’m still seeing re-tweets of the article to this day, more than 3 weeks later. Like Twitter now?

Results revealed

Below are some screen shots of the stats from March 12-25.

6 Reasons Why Twitter is the Future of Search – Google Beware – 24,725 total pageviews

Trending graph
twitter graph 1

Top 10 sources
Keep in mind that (direct) includes URL shortening services and 3rd party Twitter applications (e.g. Twhirl, TweetDeck, etc)
twitter sources 1

Followup article: Twitter SEO – How to Optimize Your Website For Twitter Search – 11,242 total pageviews

Trending graph
twitter graph 2

Top 10 sources
Keep in mind that (direct) includes URL shortening services and 3rd party Twitter applications (e.g. Twhirl, TweetDeck, etc)
twitter sources 2

Important Lessons Learned

I need you to understand that I’m not sharing these results to brag or anything like that. In fact, these stats are miniscule compared to the enormous viral campaigns some of the best social media gurus have pulled off. Rather, I hope that through this small case study you’re able to better use Twitter as another social media channel to send viral traffic to your sites. Learn anything new? I know I have. Here are some of my key findings I discovered through this experience.

  1. Get the right people to notice you. Power tweeps with hundreds of thousands of followers will send you a ton of traffic. Remember that 20% of re-tweets send 80% of the traffic (probably closer to 10-90 in this case).
  2. Re-tweets are extremely important on Twitter and could lead to a gigantic snowball effect. Be sure to install the Tweet This WordPress plugin to make it easy for your readers to re-tweet your links.
  3. Use Twitter to jump start sharing on other social media sites. As I discovered in this case study, popularity on Twitter easily translates to viral sharing on other sites like Facebook, Digg, Delicious, Reddit, StumbleUpon, etc.
  4. Never give up on your social marketing campaigns. If you truly believe you have a great idea that’s worth sharing, keep going at it. My Twitter article only reached mild success before finally taking off 10 days later. Sometimes all you need is another day or another person to help for your story to catch fire.

What do you think? Will you be using Twitter to launch your viral social marketing campaigns? Leave a comment with your own Twitter stories and take part in the poll below.

My friend Derek Halpern over at Prevential has a similar Twitter success story and explains how you can go viral on Twitter. Check it out.

Do you use Twitter to drive social traffic back to your sites?

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88 Responses to “Case Study: How I Used Twitter to Generate 35,967 Extra Hits to my Site in Just 14 Days”

Seamus Anthony on April 5th, 2009

Amazing stuff. Top marks.

 
Evan on April 5th, 2009

Doesn’t the fall in traffic show that Twitter is actually useless ie. that the traffic doesn’t stick?

Glen Allsopp on April 6th, 2009

Evan I assume that is traffic from twitter directly, not the overall site, so the overall site visitors may have increased. In my own testing they are one of the best sources of traffic, signing up for RSS, newsletters and more :)

Gyutae Park on April 6th, 2009

Glen is correct. The traffic that I mentioned is only to those 2 articles from Twitter. While I can’t expect every new visitor to become a regular visitor, the results have been pretty good. RSS subscribers have gone up by about 100 and site traffic seems to be up.

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Domain Superstar on April 9th, 2009

Not necessarily because of course you can’t expect all of those new visitors to immediately subscribe to the rss feed. However, I would agree that the case study would be a lot more telling if there were some goal statistics shown from the site’s Google Analytics (whether the goal was rss subscribes or purchases or clicks or anything).

 
 
Twitter Marketing for Business on April 6th, 2009 Subscribed to comments via email

I love that you shared this. You’ve hit points that really make a difference in building solid traffic from Twitter — yet, outline it simply.

Maria Reyes-McDavis

Gyutae Park on April 6th, 2009

Hey Maria,
I’m glad I can help. I love experimenting with new traffic sources and I think Twitter has big potential. It’s definitely not rocket science but the little things make a big difference.

 
 
Debbi A. Ballard on April 6th, 2009 Subscribed to comments via email

Word-of-mouth marketing is at the heart of my consulting business for companies operating in the mlm network marketing world. Twitter is the online equivalent in many ways and has proven benefits for for establishing and nurturing business relationships. However, it’s the integration of personal offline strategies and tactics with those online that will always reign supreme.

Thanks for the great case study on twitter.

Gyutae Park on April 6th, 2009

There is a strong connection between offline and online marketing strategies. The Internet is simply a tool that helps to bring people together and spread ideas. All offline word of mouth marketing principles still apply.

 
 
Chung Bey Luen on April 6th, 2009

Excellent result. I have learned something new from your real case study. Thanks.

 
Chris Bennett on April 6th, 2009 Subscribed to comments via email

Imagine how much traffic you really got if URL Shorteners didn’t block the referring data, I bet it was more than double what GA is showing.

Gyutae Park on April 6th, 2009

Honestly, I’m not too sure how URL shorteners work with the referral data. I assumed that those hits would be included in the “direct” category but I could be wrong. Bit.ly has their own tracking system but unfortunately I wasn’t able to use it properly from the start.

 
Gennaro on April 7th, 2009

That’s an interesting point. I wonder which url shorteners do block data. I’ve noticed that the number of clicks on the Tweet often don’t match the statistics in the website data (Google Analytics).

 
 
Kandice on April 6th, 2009

This was a great article. Thanks for the info! It’s just adding to the proof that social media marketing can and does work wonders.

Gyutae Park on April 6th, 2009

Indeed. Social media is a big buzz word these days and everyone seems to be talking about it. However, in the end it’s all about results.

 
 
simon on April 6th, 2009

I know Twitter can deliver traffic.

What i want to know is:

what is the quality of that traffic?
Are they industry colleagues or potential customers?
Are they sticky? Do they have a high bounce rate?
Do they convert better than other sources of traffic?
Do they click on your ads more?

etc. etc. etc.

Nate at Plasticprinters on April 6th, 2009 Subscribed to comments via email

Good point! I’ve found that our twitter traffic so far is pretty low quality…. 75% bounce rate average and 1 minute average time on site… I’m sure some of that is the landing page, or quality of the tweets but defiantely something to consider..

Gyutae Park on April 6th, 2009

I’ve experienced quite the opposite actually. I think it depends more on the quality of your Twitter followers as well as the relevance and interesting factor for your article.

Over the month of March, my referrals from Twitter showed a bounce rate of just 0.76%, time on site of 1:53 minutes, and pages per visit of 2.75. Not bad at all.

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Chris Bennett on April 6th, 2009 Subscribed to comments via email

Simon,

I have had similar results with driving large amounts of Twitter traffic and I have seen some good results. I think it all depends on what your article is about, what kind of calls to actions you have put on your page etc. I have seen twitter traffic covert well into new users for a product I have, subscribe to my RSS and obviously follow me on Twitter. You can track that stuff with http://www.blvdstatus.com

Gyutae Park on April 6th, 2009

Hey Chris,
Completely agree with you here. Twitter is only as good as what you make of it (i.e. quality of followers, relevance of page, etc). From what I’ve seen, it’s been an excellent source of highly targeted traffic.

The blvdstatus link is broken btw.

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Nate at Plasticprinters on April 6th, 2009 Subscribed to comments via email

Great Post! I am a new reader to your blog and have been learning alot! I recently started using Twitter for our plastic business card printing business and have had some success, I will definately try out some of the techniques you have mentioned in this article!

Take Care!
Nate

Gyutae Park on April 6th, 2009

Thanks Nate. The key with Twitter is to engage with the community and add in related marketing messages. Don’t just drop your links hoping to get exposure from them. Best of luck!

 
 
Nate at Plasticprinters on April 6th, 2009 Subscribed to comments via email

It would suggest that it definately is a flash in the pan and something that people need to do all the time compared to SEO where it’s more of a snowball….

Gyutae Park on April 6th, 2009

I don’t think that’s very accurate. You constantly have to be doing everything in order to get ahead… being active on Twitter, building links, etc. Sure you site might be able to snowball and take on a life of its own, but that’s after you put in all of the hard work.

 
 
Robert Lönn on April 6th, 2009 Subscribed to comments via email

Good case study. The step by step style of this post, makes it really easy to understand what you have done.

My second reason i like it, is that we are trying something similar on our site right now and after reading your case study, I am even more excited

Gyutae Park on April 6th, 2009

Hey Robert,
Good to hear. I hope that you achieve great success on your own site. What angle are you taking with your content?

Robert Lönn on April 8th, 2009 Subscribed to comments via email

Thank you.

We promote a system with a proprietary application as the main ingredients to help people get more attention from their efforts in social marketing.

At the moment;
While using Twitter as a method to drive traffic to get members, we are giving advice to other readers and followers on how to drive traffic to their sites using Twitter. Hmmmm sounds confusing but I am sure you understand:-)

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Brandon on April 6th, 2009 Subscribed to comments via email

That is truly amazing. I use twitter and just sent out an update for each post that I do. But using it to go viral is a new concept for me. Very cool, thanks for sharing!

Gyutae Park on April 6th, 2009

Hey Brandon,
Dropping links on Twitter is easy, but it probably won’t get you anywhere by itself. A viral campaign is hit or miss (i.e. it’s not an exact science), but there are definitely things you can do to increase your chances. I’m writing a followup article now that will show you “how you can harness the power of the retweet”. Stay tuned for that.

 
 
Jonathan Mead on April 6th, 2009 Subscribed to comments via email

Unfortunately I’ve noticed that most of the RT’s that go viral on twitter are about twitter itself. It’s great if you’re a social media evangelist and that’s your niche. But I’m not sure if this works as well if your content is outside the realm of social media.

Gyutae Park on April 7th, 2009

Hey Jonathan,
While that’s true for the most part, I think it’s because Twitter and social media are so hot right now. Once the hype subsides and Twitter accumulates more of a “general” audience I think a lot of other topics will spread virally. Someone actually showed me another Twitter case study where it blew up and he was featured on CNBC. The topic was completely unrelated to tech. Very cool.

 
 
Dave Culbertson on April 6th, 2009 Subscribed to comments via email

Great stuff, but I would consider the most accurate measurement to be visits, not pageviews since visits have a one-to-one correspondence with referrers.

I ran a small test using the Javascript referrer command – javascript:alert(document.referrer) – and confirmed that bit.ly does carry over the original referrer.

Gyutae Park on April 7th, 2009

Hey Dave,
I used page views as the metric in this case because I thought it was more representative of the exposure the 2 articles received. Using visits as the metric pretty much tells the same story though.

Thanks for doing that test – definitely good information to know. What did you find for some of the other URL shortening services? Same results? I’d be interesting in seeing a list of services and a check for whether or not they pass referral data. Maybe a post idea for you? :)

Dave Culbertson on April 7th, 2009 Subscribed to comments via email

Gyutae,

Thanks for the insight and the idea. I just tested five URL shortening services and reported the findings on my blog.

http://lightbulbinteractive.blogspot.com/2009/04/which-url-shortening- services-play-well.html

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Gyutae Park on April 7th, 2009

Sweet! How about doing an analysis of all of the services listed here? http://searchengineland.com/analysis-which-url-shortening-service-shou ld-you-use-17204

 
Dave Culbertson on April 7th, 2009 Subscribed to comments via email

No thanks! I chose quality over quantity. I chose the most popular URL shorteners which also includes the ones that I believe are the best – bit.ly and cli.gs. It’s diminishing returns after that! :-)

 
 
 
 
Kai Lo on April 6th, 2009

I am still a beginner with Twitter so I have a long way to go. I never doubted the power of Twitter. I just need to build up followers.

Gyutae Park on April 7th, 2009

Good luck Kai! An important lesson I learned is that the quality of the follower is more important than the quantity. Keep that in mind as you build up your profile.

 
 
Greg Pettit on April 7th, 2009 Subscribed to comments via email

Sticky traffic is certainly better than one-off visits, but really… even 37,000 “chance” visits is still a great opportunity to maybe get some sticky traffic. Who says no to 37k visits even if the traffic isn’t sticky? Unless your bandwidth quota gets blown away. ;-)

That said, the formula for this particular phenomena, broken down, is:

- blog about Twitter
- get or luck into Twitter/social media people retweeting

The organization I work for sells enterprise-grade file transfer solutions. I’ve yet to figure out how to make that “sexy” or interesting on Twitter, but I’ll keep trying. And as long as you keep coming up with ideas (whether they seem right for the job or not), I’ll keep up with you!

Greg

Gyutae Park on April 7th, 2009

Definitely agree with your Greg. Free traffic is still traffic and I’ll take it all any day. However, from what I’ve found, Twitter traffic is actually very sticky (almost comparable to Google search traffic). It really depends on your topic and the quality of your audience but I’ve seen great results so far.

As for your organization… good luck with a topic like that! I think it’s important to keep in mind though that you don’t really need to make it “sexy” to the masses. Just find your niche (probably a lot of geeks :P) and sell to them.

Greg on April 7th, 2009 Subscribed to comments via email

I definitely agree with that! Our niche is hard to define, mind you… the people who actually purchase range from Media and Entertainment, to Game Development, to Backup solutions.. really, anyone who transfers files.

But I digress!

Twitter is proving difficult as a niche marketing tool because you don’t really have the opportunity to target the actual people who might be buying.

Which brings me back to the point at hand– 37K hits, I’ll take it! If a few of those live within my niche market, I’ve still got more potential leads than without Twitter at all. The ROI is simply, how many tweets does it take to get that landslide of traffic?

Probably a lot, or at least a lucky viral article. ;-) So in this case, patience will win out… remaining on Twitter not as a keystone of our corporate marketing strategy, but as a pathway worth keeping clear and open. And if I happen to tweet something someday that resonates, then great!

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Chris Bennett on April 7th, 2009 Subscribed to comments via email

Greg, not sure if Mozy is in the same space as you but they are seeing a lot of success with their Twitter initiatives and they are an online backup company. It is all about getting in there and participating in the conversation and being approachable and sharing.

Go to Twitter Search and type in words that have to do with your company and products and find those tweeting about that, follow them, and then engage them with relevant and useful conversation and links.

 
Greg on April 7th, 2009 Subscribed to comments via email

Thanks for the tip, Chris!

 
 
 
 
Erica on April 7th, 2009 Subscribed to comments via email

That’s awesome! It’s crazy what some marketing efforts, word of mouth and the internet can do!

 
Ryan @ Linkbuildr on April 7th, 2009 Subscribed to comments via email

Glad to see Twitterbait working out well here Gyutae, how was the traffic in terms of productivity? Bounce rate and time on site? I’m seeing some productivity stats that are rivaling Google traffic at the moment, but only on my marketing site. I’ve been watching traffic come into a real estate blog, and another Ecommerce shop of mine and the numbers are near as impressive.

I would love to here what kind of productivity other people are getting with their Twitter traffic.

-Ryan

Gyutae Park on April 7th, 2009

Hey Ryan,
Thanks for sharing your insights. I’ve pretty much seen the same thing. Over the month of March, my referrals from Twitter showed a bounce rate of just 0.76%, time on site of 1:53 minutes, and pages per visit of 2.75. Not bad at all.

 
 
Jason on April 7th, 2009 Subscribed to comments via email

Thank you for sharing your story. Its very inspiring, considering that
I am about to use twitter as a marketing tool myself. This is great,
all a need to do is follow your lead.

thanks

Gyutae Park on April 7th, 2009

Haha thanks Jason. Very flattering.. With marketing though, sometimes you have to stop following others and do something completely crazy. That’s usually what works anyway. Good luck.

 
 
MuchaDoAbout? on April 7th, 2009 Subscribed to comments via email

Can someone enlighten me on what the big deal is.

I look at both graphs…they start at the bottom, reach a short lived climax and end back at the bottom.

From this you garnered 2.75 page views per person and time on site of just 1.5 minutes.

I would hate to pull my stats for one of my kids cartoon character fan sites but they trump these numbers 10 fold via organic SERPs.

Sorry but Twitter is virtually useless for sending “targeted” traffic…

Gyutae Park on April 7th, 2009

I completely disagree. You have to remember that the graphs show traffic to those page in a 2 week time period and many of the visitors are very targeted and do “stick” (i.e. subscribers, commenters, etc). Sure it’s a spike in traffic, but I’ll take it for its branding and lead-gen potential any day.

You mention organic SERPs… you don’t think Google will take into consideration social factors and traffic data into its algorithm in the near future? Watch out. These “useless” spikes as you call them will soon help you in your SEO.. and already actually does: http://www.sugarrae.com/dont-need-seo-rank-google/

 
 
MuchaDoAbout? on April 7th, 2009 Subscribed to comments via email

Hmm okay so put some $$$$ figures behind it and I may believe that it serves a purpose. That is what is missing in this. Lack of financial impact.

I also read over the piece by sugarrae and don’t want to debate how easy it is to rank a site for long tail low traffic volume search terms.

I do believe the social aspect will have an impact on Googles algorithm, but at the same time it will have as much impact as using free directories, free article marketing sites, free press release sites, etc., which is nice at the beginning, but once the silly spammers take over, the algorithmic impact will be close to useless.

Remember when Myspace was the new kid on the block?? So too will Twit follow…..

Chris Bennett on April 7th, 2009 Subscribed to comments via email

MuchaDoAbout?

Twitter isn’t the new Facebook or a new fad it isn’t going away, and it isn’t because of the networking or the micro-blogging but because of the Real Time Instant search capabilities. Twitter knows it that is why they have recently rolled search into the nav of your interface with links to the current trends, Google knows it cause Twitter can do what Google can’t. IE break the Hudson River crash, Mumbai attacks, Korea’s bomb all seconds after they happen at Googles best it can show results minutes after they happen but not seconds. And you can’t interact instantly with the results in Google like you can in Twitter. If Google buys Twitter it is because of the People powered instant real time search.

Also there is money in Brand recognition, and links. More links gets you more traffic, rankings and $$$. All things being equal if you have two sites in any niche doing equivalent SEO, but one is doing social media too, the later will win every time. I have used social media to build brand awareness and links in the millions. Just the other day I did a post on my blog that got nearly 10k visitors from Twitter, I got over 40 comments from Twitter, hundreds of new rss subscribers, and I am currently at over 2k new links from blogs.

Twitter is better than Digg, SU, Reddit all of them cause you can get traffic directly from, users will pick up your links and submit them to Digg, SU etc.. for you and you also build a micro customer loyalty group around your account. Its traffic, its branding, its links, its fans etc..

With that said if I am a small business like a regionally based service company or something like, Catering. I wouldn’t start on Twitter, I would do my on page seo, then my links get my rankings to have the continual leads, then I would add in the social and the Twitter to take what I have already built over the top.

Gyutae Park on April 9th, 2009

I couldn’t have said it better myself… Thanks Chris!

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FoxNewsBoycott on April 7th, 2009 Subscribed to comments via email

I’m a Twitter naysayer, but you’ve got my attention…. I still don’t think people care about what stores I’m going to after work or what I’m planning for dinner.

Gyutae Park on April 9th, 2009

Haha, you know that’s only a small application of what Twitter can be used for – similar to blogs when they first started gaining traction. Of course people will always write about mundane aspects of their lives – but Twitter can be used for real time news and so much more.

 
 
Mike Huang on April 7th, 2009 Subscribed to comments via email

Another reason why Twitter is now full of links on every single Tweet :( I don’t even see regular tweets anymore with personal messages…

What happened to Twitter!?!?

Gyutae Park on April 9th, 2009

Maybe you’re following the wrong people? :P

 
 
Matt Varney on April 8th, 2009

Nice article. I went to check out Twitturly and saw the link in your article was broken. You have http://http://twitturly.com/url/52c83b607fffe29b577a941d31bc5b34 as the link href.

-Matt

Gyutae Park on April 9th, 2009

Hey Matt,
The link is working for me. Maybe you should try again? It could also be that the twitturly link is only temporary.

 
 
Shailendra Singh on April 8th, 2009 Subscribed to comments via email

Really Very Good Stuff I think everyone should read this article.I would like say that facebook is also one of the best social networking site for huge traffic n sales.So Register it n take the advantages.

Gyutae Park on April 9th, 2009

Thanks, I appreciate it and I’m glad the article can be of use for marketers exploring the social space. As for Facebook, a lot of people on Twitter actually tie their updates to Facebook – so you benefit from both social networking sites. You can see this in action from my referral analytics in the post.

 
 
Catherina on April 9th, 2009

For someone who is getting a bit obsessed with checking traffic stats, I was surprised to find that some visitors came from Twitter search. I didn’t even realize that they had a search feature as I’m not much of Twitter follower. Now that they do and I’ve seen traffic coming from Twitter, I will definitely consider this social medium as a serious traffic generator. Congrats on your massive traffic from Twitter!

 
Taka on April 9th, 2009

Very interesting post, myself I begining to like Twitter and this reminds me of an article I read about a bakery using Twitter to attract customers.

there is more one can do with Twitter after all

 
Pituitary Gland on April 10th, 2009

Congrats Gyutae – those are some very impressive numbers… the most traffic I’ve even received from Twitter in 1 day is a whopping 3 views :)

 
Dawid Ryba - Make Money Online on April 13th, 2009 Subscribed to comments via email

hi Gyutae,
I am about to use twitter as a marketing tool myself. This is great,
all a need to do is follow your lead. Great post

Thanks
Dawid Ryba

 
wisdom teeth removal on April 14th, 2009 Subscribed to comments via email

wow you did well, congrats… i have not seen such twitter case studies elsewhere thanks for sharing and congrats on the tweet from m arrington

 
Jeff Scott on April 16th, 2009 Subscribed to comments via email

This is not a criticism, but more of an observation, but, every time I see a well know marketer telling how he got to the top spot in an affiliate program in two days or whatever, it always seems that they have a list of umpteen thousand subscribers who responded positively to his mailshot.
When you made the comment, “I talked to a bunch of friends on line”
I got the same feeling.
What happens if you are friendless online? (Not looking for sympathy here!). How do you tackle it then.

Gyutae Park on April 23rd, 2009

Hey Jeff,
Connections count for a lot in business. If you don’t have them, work on it. Social media and blogging are great tools that make the process a lot easier. Rather than asking what you can do if you’re friendless, ask how you can get friends. :)

 
 
Andry on April 20th, 2009

Tolerate can not “twitter”, but way good)))

 
FoxNewsBoycott on April 20th, 2009 Subscribed to comments via email

Okay, I’m trying Twitter and I’m going over your tips. Thank you very much for the help! I just installed the Tweet This plugin & hope it helps :)

 
Smart Boy Designs on April 21st, 2009

Glad to hear of your blog’s success! Twitter is surely an amazing tool, with splendid capabilities.

 
fadithoughtpick on April 27th, 2009 Subscribed to comments via email

Gyutae Park, that is a very important case study. You have done it in a very smart way. I am sure the traffic would be much higher than it used to be.

 
Mike on April 27th, 2009

Traffic from Twitter and other social bookmarking sites can inflate your short-term traffic to your site when done correctly. The important thing to remember, as always, it is still very important to have quality related content on your site with a pleasing look to the site to make people want to keep coming back for more. These social bookmarking sites are a great source of new readers… what you do with that unique traffic is up to you and the content that you provide.

 
Gordon on June 26th, 2009 Subscribed to comments via email

Excuse me, Gyutae Park, but I don’t know Michael Arrington of TechCrunch or Pete Cashmore of Mashable.

How would I get them to tweet what I tweet???

I think your story, while effective in showing what Twitter can do to promote your material, also has to do with “who you know.”

 
marci on July 22nd, 2009

Read through everything and found lots of tips from tangents. Thanks for posting about Twitter. I hope one day I can get as much traffic from Twitter as you have in one day.

 
Katie on February 1st, 2010

Twitter marketing is 100% the way to go!I use Mass-Follow.com to submit my articles to like 400 places

 
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