RevResponse Review – A Year of Growth and Improvements

June 26, 2009 - Written by admin  

Last year, I reviewed RevResponse, an ad network that enables website owners to generate revenue by providing their visitors with free business resources like trade magazine subscriptions, white papers, books, and software trials.

What makes RevResponse different from most other ad networks is that it’s not based on a CPC model (like Google Adsense) nor is it based on affiliate commissions since the offerings are free.

Essentially how it works is publishers place text links, widgets, and banners on their site to promote the free RevResponse business offers from relevant categories. Whenever a user downloads one of these resources, the publisher is paid a fixed fee, usually between $1.50 to $20 depending on the product. According to RevResponse, most of the offers pay out more than $2 and publishers are paid monthly via check or Paypal once they have reached the minimum payout of $50.

Below is an example of a Flash widget available to publishers.

I’ve seen a few sites use the RevResponse program with good success. There are even some high-profile advertisers on board with the network including Microsoft, Dell, Adobe, American Express, and Oracle. If you own a business or tech-related site, RevResponse offers a good way to not only give away free content that’s related to your topic, but also to make some money off of those leads.

Check out the RevResponse review from last year if you haven’t read it already.

In this post, I want to outline some of the improvements that RevResponse has made over the past year. They’re definitely on the right track and these enhancements will only make them more attractive to advertisers and publishers alike. Definitely worth trying out and testing if you have a business/tech site.

Here are some of the changes…

More Tools

The Offer Catalog allows you to browse over 1,000+ offers available for you to promote. There’s a wide variety to choose from and the tool clearly displays the summaries, links, and images that can be used for promotions.

rev-offers

RevResponse also makes it easy for you to create widgets, mailings, and referral links through the step-by-step tools available in the Ad Wizard (see screen shot below).

rev-adwizard

Finally, the Co-Branded Site Wizard enables you to create a custom RevResponse resource site that uses your own branding and design. It’s definitely a cool feature that can further increase downloads. Take a look at the one I made for Winning the Web (based on my old blog design) – http://winningtheweb.tradepub.com/

Referral Program

Another addition to RevResponse is the referral program. It’s surprising that they didn’t have this before, but it’s good to see that it’s finally been added. Anyone can sign up to participate and can promote using the special link code they’re given. Partners are paid 20% of all earnings their referrals generate in 6 months. While 20% does sound awesome, it’s dampened by the 6 month time limit. I think the payout would be much more attractive if it was a lower percentage with no time limit (i.e. life time commissions). After all, most partners probably don’t generate much during the first few months.

More Reports

Reporting features have also been improved on RevResponse. Partners can now view statistics based on time period, site, and offer. The more data the better so this is a welcome addition for sure.

Overall, RevResponse is a unique program that provides you with a new way to monetize your website traffic. The selection of offers is very diverse and since most of them are for free downloads, your visitors stand to gain as well. RevResponse is quickly growing (now with over 15,000 partners) and is a solid company to work with.

Try out RevReponse and see how it works for you. It could end up being your next big moneymaker.

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Comments

15 Responses to “RevResponse Review – A Year of Growth and Improvements”

Dustin on June 27th, 2009

I’ve been meaning to give them try, the problem is I haven’t seen many people post anything positive in terms of making some good money. Have you made any good money from RevResponse Gyutae?

Gyutae Park on July 14th, 2009

I haven’t used ReResponse extensively because it isn’t really relevant in the niches I work in. But for content sites related to some of the big-money industries, I think it can work well.

Anyone have any general numbers to show us?

 
 
Richael | Domain Marvelous on June 27th, 2009 Subscribed to comments via email

i have been using RevResponse with great outcomes, and its not surprising that it is growing in strength.

Gyutae Park on July 14th, 2009

Care to share what you mean by “great outcomes”?

 
 
Vic on June 28th, 2009

I’ve seen other sites already using Revresponse, and they are happy about it. I think it’s still new, but it is a promising monetizer for your blogs. I will give it a try. Thanks for the post.

Gyutae Park on July 14th, 2009

Thanks Vic, let us know how it goes for you. I’d be interested in know how well it converts for you and the payouts that you receive for each download.

 
 
Deneil Merritt on June 28th, 2009

I haven’t got around to promoting them. Maybe I should give them a try.

 
Eric on June 28th, 2009 Subscribed to comments via email

I make good money with RevResponse on my blog. The trick is to put some effort into writing articles about the white papers or magazines being offered – that can bring a good response.

 
Liane YoungBlogger on June 30th, 2009 Subscribed to comments via email

RevResponse is among the best ad networks for me. Simply because it’ a complete win win situation. You promote free products, the people receievs free products and you finally get paid. The only problem I noticed with SevResponse is that it only works to niches that are very science or technology related.

For instance, most of the products are researches in medical or software aspect. Now for bloggers who focuses on the online based niche (like blogging itself or internet marketing) there are only a few related products. Of course, you can’t just promote any product since it has to give value to your target readers.

Gyutae Park on July 14th, 2009

Thanks for sharing. I agree with you that it would only work in some targeted situations though. Since the downloads are highly specific, the niche that you work in has to be aligned and the content has to be worked in a way that promotes the offers as Eric mentioned above.

 
 
Kahoong Lee on July 1st, 2009

Seems that RevResponse is another awesome email autorespondance too. But I see many people are using Aweber and they’re satisfied with the services provided by Aweber too. Btw, regarding making money with RevResnponse, I’ve not seen people saying that they could make money with this kind of services. Nevertheless, it’s a good chance to try. 🙂

Regards,
Lee

Gyutae Park on July 14th, 2009

FYI, RevResponse and Aweber are completely different. While Aweber is an email autoresponder as you mentioned, RevResponse is more like an ad network that pays out for every free download of a whitepaper.

 
 
ZK @ Web Marketing Blog on July 1st, 2009 Subscribed to comments via email

Wow they have shown really great growth. In mere one year they have touched the new height.

 
Buat Duit Online on July 2nd, 2009 Subscribed to comments via email

Thanks for providing an alternative to Adsense. I might give it a try once my blog picks up. It’s still now in it’s infant stage.

 
Tech @ InkAPoint on July 27th, 2009

I am planning to try out RevResponse and your article helped me to learn more about that.

Thanks for this one.

 
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