The Fastest Way to Get Featured on Winning the Web…

May 7, 2009 - Written by Gyutae Park  

…is through my stomach.  Seriously. I normally don’t blog about this sort of stuff, but I simply can’t let this one go by unnoticed. The folks over at Market Leverage have completely outdone themselves. Let me explain…

marketleverage-dina2I was talking to Dina, the marketing manager at Market Leverage, through the comments section on one of my posts (she comments frequently here). The article was about injecting personality in business blogs and Dina commented joking that no one wants to know what my favorite pizza topping is.  I replied to her, asking “why not?  My favorite topping is mushroom!”.  Lo and behold, a few hours later, a delivery guy from Giordano’s appeared at my front door with a boatload of food.  Amazing!

Here are some photos of the pizzas.  Deep-dish, Chicago style and a combo platter of mozzarella sticks and other goodies.


Apparently Dina faxed a Market Leverage letter to the pizza place and had them deliver it with the pizza. Thanks Dina!

It’s this sort of creative bribing marketing that has catapulted Market Leverage to the top of the affiliate marketing scene. If you remember, the Market Leverage team went on a blogger t-shirt campaign that brought them lots of exposure. They make a big effort to  connect with bloggers and influencers and I think that this is what will separate them from the rest of the pack.

Be sure to check out Market Leverage for exclusive affiliate marketing offers and exceptional support.

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39 Responses to “The Fastest Way to Get Featured on Winning the Web…”

Cert on May 7th, 2009 Subscribed to comments via email
Kahoong Lee on May 7th, 2009

Haha, seems that Market Leverage did a very great job to communicate with bloggers to expand their network? But I know that they will be very success by doing in this way. If I’m the one who receive the pizza, then I’ll be another Market Leverage loyal member. lol!
I’m sure you were very happy and shocked when receiving the pizza, right? I’m sure you enjoyed the pizza too! 😀


Greg Ellison on May 7th, 2009

Very Cool that they would do. Market Leverage you rock. Thanks Greg Ellison

chris on May 7th, 2009 Subscribed to comments via email

Dina, my favorite notebook is Alienware M17, would you like to jot down my address?

Gyutae, lucky you! I’m waiting for my alienware m17 to come, let’s see.

Gyutae Park on May 7th, 2009

Haha, nice try Chris. Let’s see if you can pull this one off. 🙂

Dennis Edell on May 7th, 2009

It’s sure lookin good now at breakfast time!

Gyutae Park on May 7th, 2009

Haha, I had a lot of leftovers and was tempted to eat some for breakfast.

MLDina on May 7th, 2009 Subscribed to comments via email

Glad you liked it! I had a good laugh when I gave Giordano’s your contact info and you were already in their system! I have to say I was definitely in the mood for some good Chicago pizza after looking at the menu. I may have to make a trip there soon.

@Chris LOL we can work something out…give us a call.

@Dennis Edell What area of LI are you from? I’m originally from Commack.

Gyutae Park on May 7th, 2009

lol, thanks again Dina. No surprise I was already in the pizza – I love me Chicago pizza. 🙂

Let me know if you’re ever in town!

Chris Jacobson on May 7th, 2009

Dina is like the Santa Claus of the affiliate marketing community. Awesome! lol

Gyutae Park on May 7th, 2009

Haha seriously. Next time I will leave out some milk and cookies for her. 😀

Dennis Edell on May 7th, 2009

Eating Chicago pizza and its not UNO?? Isn’t that against the law?!?!?!

Gyutae Park on May 10th, 2009

Haha funny. You know, after 6 years in Chicago, I’ve still yet to try the original UNO here. That’s probably against the law. 😛


Lol wow a pizza sent right to your door. My parents think I’m crazy because I tell them that I can potentially make money right from the internet. They call me crazy and a lunatic…If they knew that I’d receive a pizza like that from the internet they would jump through the roof!! lol

Gyutae Park on May 10th, 2009

Haha, anything is possible through the Internet, my friend. Good luck with your online business projects. Prove your parents wrong! 🙂

directagents on May 8th, 2009 Subscribed to comments via email

Yum. The pizzas looks good! That was really nice of Dina and the Marketleverage crew!

Gyutae Park on May 10th, 2009

Yep, it was delicious… very nice of them!

tukang nggame on May 8th, 2009

This article is not actually being told laverage market but more for the pizza show, so this make a hungry.

just kidding and thanks for the article ( not pizza ) 😀

Gyutae Park on May 10th, 2009

Haha, sorry about that. I think one of the other Chicago pizzerias (Lou Malnati’s) ships their deep dish style pizzas around the country. Maybe you can get one of those 🙂

Keyword Research Service on May 8th, 2009

Too funny. I too wish someone would try bribing me for pizza. Perhaps I need to start a blog 🙂 Maybe this would be a good tactic for link building…just randomly bribing bloggers to link to you. Delivered pizza goes a lot further than a $20 paypal payment.

Gyutae Park on May 10th, 2009

You know what, that’s actually very true. Gifts go a long way (better than just a cash payment) because there’s a lot of thought and care that go in them. The novelty of getting free pizza delivered to your door holds a lot more weight than getting a $60 check.

GERRI on May 9th, 2009 Subscribed to comments via email

That’s something that doesn’t happen every day. Market Leverage surely does to things differently and I’m sure it works well in their favour.

Sleepless in Sacaramento on May 9th, 2009

Ok, so now the secret is out … ok, 2 secrets.
We know your favorite pizza (and man did that food look yummy). And now we all know that you can be bribed (uh umm, I mean enticed, induced, persuaded).

Secret is out. I guess I too could be persuaded with a smorgasbord of Italian take out. 🙂

Gyutae Park on May 10th, 2009

Haha anyone can be persuaded with a nice gift… 🙂

I would never sell out on my readers or do something shady because of a bribe though. Never.

Mike Huang on May 10th, 2009

You know what sucks is that even though Market Leverage is shelling out soooo much money to market their company, they are still not #1 🙁

Gyutae Park on May 10th, 2009

The affiliate marketing industry is extremely saturated and competitive. It’s not just about throwing money around. From a marketing standpoint, I think Market Leverage has what it takes (not as good in technology and platform though). They’re still relatively new though so we’ll see where they are in a few years.

KushMoney on May 10th, 2009 Subscribed to comments via email

Nice marketing by Dina and market leverage. Im hungry after looking at that pizza.

Sean on May 11th, 2009

The shirts … now this

They are really on top of their game.

As a side note, your RSS feed number differs between your ‘home’ and ‘article’ pages. Either way you are doing fine 🙂

Gyutae Park on May 12th, 2009

Thanks for noticing, Sean. I’m using the WP Super Cache plugin and it seems to cache feed counts from previous days. I’m not sure how to get around that so you’ll have to deal with it. 🙂

Sean on May 11th, 2009

strange, seems fine now – was seeing 2244 vs. 2479 earlier

Sean on May 13th, 2009

maybe you could stop having people sign up for your RSS feed 🙂

MP3 tunes on May 25th, 2009

Interesting post. I am confident that you were very happy when you received this pizza! I would just delighted.

McBilly on June 4th, 2009 Subscribed to comments via email

Hahaha. That’s pretty cool Gyutae. Out of the box thinking for Market Leverage and very fast! Haha. Props to their commitment in taking care of their customers. 😀

Ned from Baltimore on June 7th, 2009 Subscribed to comments via email

Brilliant relationship building.

As to you guys who are thinking of pizza for breakfast, I love it. I like leftover cold pizza as much as fresh out of the oven pizza. So I had a brilliant idea. A pizza restaurant that serves cold pizza.

Seems my idea wasn’t so brilliant, every on laughed at me.

Ned Carey

Kennon on June 7th, 2009 Subscribed to comments via email

Ned, I like the idea… Hey, ESPN liked it too… did you know they once had a show on called “Cold Pizza?”

Hey, I get down to Baltimore for biz every now and then. Maybe we’ll get to meet sometime.

And one other thing… this is my first time visiting this site. Do you know who it belongs to? I’m a bit puzzled, having followed a link to get here and then cannot easily and readily find who’s behind it all.

Kennon on June 7th, 2009 Subscribed to comments via email

Well, I just got one of my questions answered! I just got an email from “Gyutae Park.”

(Comments wont nest below this level)

But that does not have your favourite toppings – Mushroom.

Any way this kind of things really touched and give us the feeling that we are doing business with live and friendly person.

Dina is really rocking on all top blogs 🙂 and now familiar name even for new bie.

MLDina on June 19th, 2009 Subscribed to comments via email

Actually the mushrooms are inside the pizza, I hear that’s how they do it in Chicago. 🙂

Thanks for the compliment!

Kevin Njoroge on August 20th, 2009 Subscribed to comments via email

I like the post man cheers

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