Comments on: Why the Continuity Model Makes Sense For Your Internet Business

By: Teaching Sells – Why You Need to Ditch Free Content Blogs For Paid Membership Sites | Wizpress.com

Mon, 31 Aug 2009 11:51:23 +0000

[...] been following me for some time now, you know that I’m a big fan of membership sites and continuity programs as an online business model. Not only do they offer lucrative income streams, but they’re [...]

By: SEO Stuart

SEO Stuart — Thu, 06 Nov 2008 15:50:33 +0000

I would realy like to yes, continuity business models are fantastic, hopefuly in the future, at the moment I’m full time SEO’ing for new clients and any spare time is spent researching and learning… I truly believe in the saying “in SEO every days a school day.” I have learn’t a lot from you Gyutae through your great articles, in the short time I have been visiting here.

By: Dennis Edell

Dennis Edell — Thu, 06 Nov 2008 15:16:06 +0000

Personally, I haven’t seen one yet that didn’t try to hide it.

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:12:12 +0000

The counter argument to that is that the lower price point of continuity products drives more volume – which makes up for the difference. At the end of the day, you just have to test things out and analyze how your market responds.

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:10:26 +0000

Good point. There are a lot of tools out there today that make creating membership sites fairly easy. You can even use WordPress + a few add-ons as the CMS. I’ll try to do a post for ya once I get things up and running.

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:09:09 +0000

Hm, I’m not sure I see where you disagree. Content is king, but that doesn’t mean you can’t monetize it on an ongoing basis. If an article you wrote 2 years ago is still valid today, then why wouldn’t people pay to read that information if it’s valuable?

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:07:44 +0000

Yep, that’s what it’s all about. The residual income is awesome and people are willing to pay on a recurring basis because they actually prefer the ongoing support and service. Do you have any plans for creating continuity business online?

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:04:23 +0000

Yeah Dennis, I feel ya. I remember Joel Comm kind of hid his continuity subscription that he sold with his Adsense book and got a lot of heat for it. Transparency is key!

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:03:20 +0000

Hey Eric,
I totally agree that the continuity model isn’t always the best for all markets. I just wrote an article about the factors that determine whether continuity is right for a niche. Check it out: http://www.winningtheweb.com/factors-determine-continuity.php

When all conditions are good for continuity though, it’s definitely the model I want to use in my business.

By: Gyutae Park

Gyutae Park — Thu, 06 Nov 2008 04:01:27 +0000

Hey Gobala,
I just wrote an article about the factors that determine whether continuity is right for a particular niche. I invite your to take a read: http://www.winningtheweb.com/factors-determine-continuity.php

As for supporting members from month to month, I actually think that’s better because they’re paying customers – you don’t need to put as much into marketing for new sales. Also, it’s better to outsource some of the support work anyway.