Which Came First, the Traffic or the Search Engine Rankings?
July 3, 2009 - Written by Gyutae Park
“Which came first, the chicken or the egg?” This is a common expression in philosophy which I’m sure you’ve heard before in one form or another. The phrase essentially describes a situation of circular cause and consequence. Chickens hatch from eggs, but eggs are laid by chickens – so how do you know which originally gave rise to the other?
Similarly, jobs are not readily available to people who have little or no experience in a particular field, yet people can’t get experience without first getting a job. It’s a no win dilemma.
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A Headline Title Trick to Maximize Social and SEO Traffic – The One Two Punch
April 27, 2009 - Written by Gyutae Park
Social media is all the rage these days. Everyone wants to get in on the game and promote themselves on networks like Twitter, Facebook, StumbleUpon, and Digg. Social media, when done right, is a proven method of Internet marketing that can send hordes of quality traffic to your sites (e.g. see my case study about how Twitter sent me 35,967 hits in 14 days). But where does on-page SEO fit into all of this (particularly the title tag)? Does your SEO need to suffer in order for you to do well on social media sites? Contrary to what you may think, the answer is no. In fact, you can utilize social media to jump start your SEO efforts and get the best of both worlds.
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HTML is to SEO as Anatomy is to Doctor – Big Requirement for SEOs
April 14, 2009 - Written by Gyutae Park
What does it take to be an SEO? What do you need to know and be good at? Last week, Edward Lewis aka PageOneResults wrote an article called HTML 4 SEO that listed out 50 or so HTML elements related to SEO. Does one actually need to know how to use all of these tags and attributes in order to be an effective SEO? You can see that the topic generated heated debate on Sphinn where some claim that you’re not an SEO if you don’t know these by heart while others argue that SEOs can leave this sort of information to web developers. So who’s right?
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How to Harness the Power of Twitter in 4 Easy Steps
April 6, 2009 - Written by Gyutae Park
By now I’m sure you’ve read my case study on how I used Twitter to generate 35,967 extra hits to my site in just 14 days. Want to achieve the same explosive results? I admit that much of the viral content on Twitter currently favors tech articles, but that should change as Twitter gains mass appeal and is used by more web surfers with different interests. I’m not going to guarantee you any results of viral traffic and buzz (it’s usually hit or miss) but what I can do is offer some tips on how to maximize your traffic from Twitter and increase your chances of achieving success through re-tweets of your articles.
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Twitter SEO – How to Optimize Your Website For Twitter Search
March 15, 2009 - Written by Gyutae Park
A couple days ago I wrote about the 6 reasons why Twitter is the future of search. With social media and search fusing together, what does this mean for SEO? In other words, how do you optimize a site to perform well on a social “search engine” like Twitter?
In this article, my goal is to describe to you how the SEO game is changing and how you can most effectively take advantage of Twitter and its social conversation search features to increase your traffic and build your brand.
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6 Reasons Why Twitter is the Future of Search – Google Beware
March 11, 2009 - Written by Gyutae Park
This past week the tech world was abuzz with news of Twitter incorporating search functionality into its site. What this means is that you can now easily obtain trending data for popular keywords, take a deeper look at the topics people are talking about in real time, and find answers to pressing questions that others have already written about. So is this really significant? It depends on who you ask. Some think that Twitter is a Google killer while others argue that Twitter isn’t even a search engine at all.
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5 Ways to Optimize Your Existing Links for Maximum SEO Benefit
March 2, 2009 - Written by Gyutae Park
As an SEO or Internet marketer, you’re constantly testing strategies to build new links to your sites for improved traffic and search engine rankings. But what about your existing links and link partners? Are you maximizing their potential and squeezing every little bit of benefit out of them? New links are great of course, but optimizing your existing links can have a significant impact on your SEO as well with minimal effort. Improving an existing link is usually a lot easier than obtaining a new one.
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The Incredible Value of an Exact Match Domain Name
February 9, 2009 - Written by Gyutae Park
A domain name is literally the face of every website. It represents your brand and your address, and it could mean the difference between success and failure online.
There are a few strategies you can use when coming up with a new domain name for your site. You can try coming up with a completely new phrase for branding purposes (e.g. Google, Yahoo, Flickr, Twitter, etc), you can incorporate important keywords into catchy phrases (e.g. BasketweavingParty.com, DogFoodDepot.com, etc.), or you can try snatching up the exact match domain name for your main keyword (e.g. Cellphones.com, Computers.com, Tennis.com, etc.).
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Booyah! I’m a 2009 SEMMY Award Winner for SEO – My Acceptance Speech
February 4, 2009 - Written by Gyutae Park
Well, it’s final folks. The results are in and apparently I am the winner of the 2009 SEMMY award for SEO. It’s pretty crazy and unexpected if you ask me. I guess this is the part where I rush on stage and make my acceptance speech. So here goes…
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Top 10 Tips for Green Hat SEM in 2009
January 12, 2009 - Written by Gyutae Park
This is a guest post by Falko Luedtke. Falko is a Strategic Internet Marketer and owner of Falko Inc, a trusted SEM/SEO company focused on quality service and up-to-date SEM knowledge.
The Falko Inc Blog provides the latest information on how to optimize businesses as well as Internet marketing strategies focused on proper utilization of technology to increase a company’s brand awareness and profitability.
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