The 3 Strategies of Link Building – Why & How You Build Links
October 14, 2008 - Written by Gyutae Park
Do you even know why you’re building links to your site? Links are the currency of the web and are immensely valuable because of the traffic potential that they represent. In the online world, traffic equals money so it’s no surprise that webmasters frantically build links with various techniques hoping to explode exposure and become the “next big thing”.
But really, do you know why you’re building links? Your reply may be “to gain traffic”, but there’s a lot more to it than just that. Depending on your goal and your purpose, your strategies will differ wildly. If you don’t know WHY you’re building links, then you won’t know HOW either.
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How to Measure the Value of a Blog Link
October 8, 2008 - Written by Gyutae Park
Today I want to go over a few neat tricks related to link building through blogs. Blog links are some of the best links to attain for your site for a number of reasons: they provide quick bursts of traffic and exposure, they insert your site into the conversation with potential for buzz, they’re relatively easy to get, and they send SEO link value to your site.
Owning a blog myself, I know that I link out to other sites much more frequently than I would if I had a static content or e-commerce site. If you want to build links to your site (either organically or paid), blogs are great places to start.
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6 Crucial Questions to Ask Yourself Before Submitting Your Site to a Directory
March 6, 2008 - Written by Gyutae Park
This week I’ve been focusing on the topic of link building with articles covering reasons why you should and should not buy links and linking secrets revealed by 11 of the top experts. If you’re just starting out in SEO with your site, all of this information may be extremely overwhelming. However, the best way to learn is to jump right in and get started.
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Pure Gold – What’s Your Favorite Link Building Secret?
March 5, 2008 - Written by Gyutae Park
Yesterday I talked about why you should and should not buy links. Buying links is a viable SEO strategy (although risky), but there may be alternatives that are effective and free.
Stoney deGeyter of Pole Position Marketing just released a Link Building Secrets guide with some of the juiciest linking tips from 11 of the top experts. I read about link building strategies all the time and I must say that these are PURE GOLD. I’ve never seen anyone writing so openly about their “secrets” before. This just goes to show how far ahead of the curve these guys really are. Here’s a recap of the tips provided by the experts. Be sure to vote for your favorite!
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6 Reasons Why You Should & Should NOT Buy Links to Increase Your Search Engine Rankings
March 4, 2008 - Written by Gyutae Park
Buy your way to the top? At an Affiliate Summit session last week, Wil Reynolds advised his audience to buy links in order to improve search engine rankings. If everyone else in the niche is doing it, he says you can’t afford not to do it yourself. “Trying to rank well for the future is important, but you cannot forget what it takes to rank well today.”
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Understanding the Time Value of Link Building & Promotion – Double Your Productivity in Half the Time
February 6, 2008 - Written by Gyutae Park
How much time do you spend promoting your site and building links? If you’re like me, you chug away at website promotion without seeing an end in sight. There are links to be built, blog comments to be made, content to be created, and social media profiles to maintain. How does one keep up with it all?
This is actually something that I’ve struggled with for a very long time. There’s always promotion to be done and nothing seems to be enough to achieve higher search engine rankings, more blog subscribers, and increased online revenue. Innately, we want more and more and are willing to become workaholics to achieve the unachievable. Does this sound familiar?
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Gift Sending is the New Ethical and Social Way to Buy Links
January 30, 2008 - Written by Gyutae Park
With Google’s stamp of disapproval on paid links, the whole economy of link buying has changed. What was once a thriving business has now gone underground away from the prying eyes of Google engineers. Nowadays, buying links through online link brokerage companies will get you nowhere and may actually get your site penalized in Google’s search engine rankings.
So what’s a webmaster to do? If we can’t buy our way to top rankings does that mean we have to actually provide valuable content that will build links naturally? For some reason, I don’t think that strategy sits well with most online marketers.
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