5 Easy Tips For the Beginning Guest Blogger
June 30, 2008 - Written by Gyutae Park
This post was guest blogged by Adam McKerlie, a writer for devjargon.
What do Problogger.net, Freelanceswitch.com, and Dailyblogtips.com have in common? Other than the fact that they are all very successful blogs, they all have guest posters. Guest posting is a great way to get yourself known in the blogosphere and to increase your worshipers readers.
Being a good guest poster however is not easy. There are many things to think about such as integrating your post into the host website, impressing / pleasing the owner of the website you’re posting to and optimizing traffic that you receive from that guest post.
Here are five tips that you can use to improve your guest posting skills (and if I miss anything important, please feel free to criticize/inform me in the comments section).
1. Know the blog you’re posting on
This is probably the most important tip I can give you. Just like you would spend the time figuring out your websites audience, make sure you know the audience of the blog your posting on. Once you know the audience, make sure that you tailor your post so it appeals to the audience of the other blog.
If you’re going to guest post on a blog about search engine optimization, don’t start rambling on about making money online. This doesn’t mean that you have to lose your personality or blogging style. It just means you might need to bend it a little so the guest post fits in with the other blog’s style and audience.
2. Be considerate, don’t give your host additional work.
Do not submit a post that requires many hours worth of work by the other blogger to get it edited into “postable” format. When I was managing the posts over at my tutorial site, I often had to edit a few other posts to make sure that they were readable and up to the level of writing that I wanted my site to have. Before you submit your post, make sure your article is free of any typos and grammatical errors. This also means that you need to make sure that any images are correctly uploaded, and in general make sure that the post looks good.
3. Make sure it’s worth reading.
If you were asked to guest post, the reason is that the blogger that owns the site thinks that you have something unique to say. This should go without saying but write something worth reading or you may just find that your guest article never gets posted. If your post is not interesting then it’s not going to gain the other blog anything. Most bloggers don’t ask you to guest post without a reason. They think that you have something interesting to contribute to the blog, so make it worth reading.
4. Optimize your site for the visitors you gain from their site
This tip might not be overly important at first glance but I assure you that it is. If you write a guest post on a popular blog, your site will get noticed – I guarantee it. You need to optimize your blog to make sure that the visitors you receive from your guest post stay on your blog and hopefully become readers.
There are a number of ways to do this but I would suggest having a post that links to the articles you write. In this post you should link to your top articles and your most recent articles and provide an easy way for the readers to subscribe. This post should be located at the top of your blog so its the first thing the new visitors see.
5. Have fun!
If you’re guest posting it means you enjoy writing and blogging. Guest posting on another blog should be fun! If you’re having fun it’ll show in your post and readers like that. If you don’t have fun you really shouldn’t be blogging anymore, but that’s entirely a different story. Make sure that you have fun while posting and I’m sure the article will be a great one.
These five tips should give you an excellent start on being a great guest poster. Remember, a good article on a different site provides you with a chance to increase your reading audience and just like being invited to a friend’s home, the guest post should provide you with a whole new group of friends in the blogosphere.If you like this post, subscribe to the RSS feed. Get the latest updates delivered straight to your email or news reader.